Most Golf Clubs are missing out on a lot of sales because they struggle to market themselves well. The Golf Marketing Masterclass has been designed to clubs get over this challenge, take their marketing to the next level, make more money and have more people come to their clubs.
John King is the Co-Founder of Golf Marketing University, a dedicated marketing training platform for commercial golf clubs. After spending nearly a decade marketing facilities and venues within the golf and hospitality industry, John has harnessed how to effectively guide his clients to increased sales in today’s competitive and ever-changing market. Not afraid to tell it like he sees it, John is an entertaining, thought-provoking golf marketing speaker. His practical approach incorporates the fundamentals of consumer behaviour and embeds this ethos throughout his marketing, centered on the customer first – not the product. Prepare yourself to leave motivated and armed with new ideas and a fresh perspective.
Elliot doesn’t just talk the talk…As Co-Founder of Golf Marketing University, Elliot isn’t just a marketing guru, he’s also a 9 year Chief Executive of Hunley Hotel & Golf Club in North Yorkshire. So he really knows how to deliver game-changing marketing and golf operations in the real world. From directing strategy to delivering small (but devastatingly effective) campaigns, he’s learnt the hard way how to maximize the return on every penny of marketing spend & grow a bottom line. And with that ‘skin in the game’ experience, that makes him pretty qualified to share high-quality knowledge of a fast-changing marketing environment – no marketing diploma can match that!
John King's view on golf & marketing is unapparelled and very original. His story will give you the right insight to get into action. One of the best, if not the best marketing speech on golf I have ever witnessed!